Meu Super opened its first store in the municipality of Trofa, at Edificio Costa Ferreira. The new commercial space is open from Monday to Saturday, from 8 am to 8 pm, and aims to serve the local population with a diversified and quality offer and with all the advantages provided by the Continente loyalty card, through in-store discounts and benefits in a wide network of partners.

The 15th Meu Super store in the Porto district has a range of products tailored to this region’s customers’ preferences as well as a close service, for a personalized shopping experience.

This year, Meu Super was awarded the “Seal of Excellence in Franchising 2022”, granted by the Portuguese Franchising Association. This award measures the satisfaction rate of franchisees, being awarded to the companies that best operate in the franchise market in Portugal. Also this year, Meu Super was the winner, for the 7th consecutive year, of the Consumer Choice award, which demonstrates notoriety and recognition from consumers. Meu Super stores were also awarded, for the fifth consecutive year, with the ‘Excellentia’ and the ‘Cinco Estrelas’ Awards.

The ‘Meu Super’ brand opened 37 new stores in 2021, including Madeira, Azores and Cape Verde, which stand out for their quality fresh products, the presence of Continente’s private label products and other leading brands in the market, competitive prices and an attractive promotional plan reinforced by the ability to use Continente’s Fidelity card, through in-store discounts and benefits from a wide network of partners.

Over 11 years, Meu Super opened around 316 stores across the country, with a total sales area of ​​50 thousand m2 and created 1500 jobs. In 2021, Meu Super stores’ sales exceeded €175 million, reinforcing its position in the segment of stores with less than 400 m2.

Trofa’s Meu Super store (Porto)
Address: Rua Costa Ferreira, Edificio Costa Ferreira, Loja 4, 4785-298 Trofa
Opening hours: Monday to Saturday from 8 am to 8 pm (closed on Sundays and holidays)

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