Wells opens its first store featuring a beauty concept in the Algarve

With over 100 new cosmetic, perfume and makeup brands, Wells opens another store and now has its Beauty concept featured from North to South of the country.

The Albufeira store is the first in the Algarve to integrate the concept of beauty and brings together the best beauty brands from its 3 channels: Para-pharmacy, Perfumery and Selective Cosmetics, and Mass Consumption, in a single space, with differentiated spaces and personalized service.

In addition to the derma-cosmetics and para-pharmacy brands, customers can now find, in Wells, great beauty brands such as ‘Prada’, ‘Clinique’, ‘Armani’, ‘Carolina Herrera’ and ‘Hugo Boss’ and also mass consumption brands, at WOW! Prices, such as ‘Lirene’, ‘Babaria’, ‘Revox’ and ‘Revuele’, in a total of over 100 new brands.

Another one of this store’s new features is its Make Up Bar, an on-site space dedicated to personalized advice and experimentation.

João Cília, General Director at Wells, says that “this reopening in Albufeira, our 11th store featuring a beauty concept, reinforces Wells’ expansion strategy and celebrates the presence of stores with a space dedicated to beauty from North to South of the country, providing easy access to all Portuguese people to products and services that make them feel good.

All these perfume, make-up and cosmetic brands, as well as all exclusive brands are also available at Wells.pt. And, until October 17th, all Wells customers can enjoy the Beauty FEST campaign with up to -50% on the best cosmetic, makeup, hair and perfume brands.

Privacy Preference Center