{"id":9748,"date":"2021-08-05T10:21:59","date_gmt":"2021-08-05T10:21:59","guid":{"rendered":"https:\/\/mc.sonae.pt\/?p=9748"},"modified":"2023-11-17T11:13:32","modified_gmt":"2023-11-17T11:13:32","slug":"portugal-de-volta-public-figures-help-portuguese-volunteer-firefighters-association-through-missao-continente","status":"publish","type":"post","link":"https:\/\/mc.sonae.pt\/en\/news\/continente-mission\/portugal-de-volta-public-figures-help-portuguese-volunteer-firefighters-association-through-missao-continente\/","title":{"rendered":"Public Figures help Portuguese Volunteer Firefighters Association"},"content":{"rendered":"As part of Continente&#8217;s sponsorship of the 82<sup>nd<\/sup> edition of \u2018Volta a Portugal by Bicycle\u2019, the brand invited the actress Helena Costa, the presenter Vanessa Oliveira, the actor Jo\u00e3o Mota, the actor Jo\u00e3o Bettencourt Brito and the businessman and influencer Ricardo Martins Pereira (&#8216;O Arrumadinho&#8217;) to ride in solidarity with the Portuguese Volunteer Firefighters Association.\r\n\r\nIn a 30-minute time trial challenge, the guests managed to raise a total of \u20ac1,479, since for each km they cycled, Miss\u00e3o Continente donated 10 euros to the Portuguese Volunteer Firefighters Association. The competition took place in pairs (with companions chosen by each personality) on August 4<sup>th<\/sup>, during the Prologue of the \u2018Volta a Portugal by Bicycle\u2019, near Pra\u00e7a do Imp\u00e9rio, next to the CCB (Bel\u00e9m). In the end, the symbolic check, with the donation amount, was presented to Jo\u00e3o Jord\u00e3o Marques, president of the association, who thanked everyone for their efforts.\r\n\r\n&#8216;Portugal de Volta&#8217; is Continente&#8217;s motto to communicate the brand&#8217;s latest support for the 82<sup>nd<\/sup> edition of the \u2018Volta a Portugal\u2019, one of the sporting events most cherished by the Portuguese and which takes place between the 4<sup>th<\/sup> and the 15<sup>th<\/sup> of August, in several stages across the country. The brand also sponsors the event&#8217;s Mountain Jersey.","protected":false},"excerpt":{"rendered":"As part of Continente&#8217;s sponsorship of the 82nd edition of \u2018Volta a Portugal by Bicycle\u2019, the brand invited the actress [&hellip;]","protected":false},"author":21,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[161,175,166],"tags":[],"class_list":["post-9748","post","type-post","status-publish","format-standard","hentry","category-continente-mission","category-news","category-social-responsability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Public Figures help Portuguese Volunteer Firefighters Association - MC<\/title>\n<meta name=\"description\" content=\"As part of Continente&#039;s sponsorship of \u2018Volta a Portugal by Bicycle\u2019, the brand invited celebrities to ride in solidarity with the P.V.F.A.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mc.sonae.pt\/en\/news\/continente-mission\/portugal-de-volta-public-figures-help-portuguese-volunteer-firefighters-association-through-missao-continente\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Public Figures help Portuguese Volunteer Firefighters Association - 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