{"id":15371,"date":"2023-09-25T09:18:30","date_gmt":"2023-09-25T09:18:30","guid":{"rendered":"https:\/\/mc.sonae.pt\/?p=15371"},"modified":"2023-10-17T09:20:43","modified_gmt":"2023-10-17T09:20:43","slug":"continente-card-customers-plant-15-thousand-trees","status":"publish","type":"post","link":"https:\/\/mc.sonae.pt\/en\/mc-sonae\/continente-card-customers-plant-15-thousand-trees\/","title":{"rendered":"CONTINENTE CARD CUSTOMERS PLANT 15 THOUSAND TREES"},"content":{"rendered":"Around 200 thousand users of the Cart\u00e3o Continente App will help plant 15,000 trees in national forests, as a result of the \u2018Save the Planet\u2019 activation. Planting will begin in the 2<sup>nd<\/sup> fortnight of November, in Baldio de Carvalhais, located in the municipality of S\u00e3o Pedro do Sul.\r\n\r\nLaunched on World Environment Day (June 5<sup>th<\/sup>), this activation challenged users of the Cart\u00e3o Continente App to adopt a set of more sustainable behaviours &#8211; such as subscribing to electronic invoices or coupons, using the Plug&amp;Charge service, purchasing products with Animal Welfare and Sustainable Fishing certification, among others \u2013 throughout the month of June. Customers accumulated one point for each action performed. As a reward, Cart\u00e3o Continente committed to planting a tree for each customer who accumulated ten points.\r\n\r\nThe main objective of this activation was to raise awareness among users of the Cart\u00e3o Continente App about the contribution that each one can make to the conservation and protection of the Planet, namely through simple choices when going to the supermarket.\r\n\r\nTo mark the first National Sustainability Day (September 25<sup>th<\/sup>), Continente launched a set of awareness-raising actions that will take place throughout the month of September: the \u2018Help the planet with your plate\u2019 campaign raises awareness about the Planet\u2019s Diet , the \u2018Bring Empty Take Full\u2019 action promotes the use of reusable packaging and bags and the \u2018Give a new life to your waste\u2019 campaign is set to remind that in Continente stores customers can find deposits that allow them to give new life to a diverse set of products at the end of life.\r\n\r\nThe Continente Card App allows customers to use all the Card\u2019s benefits with just one click and also allows post-purchase coupon retrieval, invoice consultation and payments with Continente Pay. Some of these features allow reducing paper consumption, making it another good habit to adopt.\r\n\r\nContinente Card is the largest discount card in the country. It currently serves around 4 million families and can be used in more than two thousand stores of participating brands, with exclusive discounts from a wide network of partners who, every day, deliver proposals of value relevant to families.\r\n\r\nCart\u00e3o Continente has sought to find and implement measures that seek to minimize the impact of its activity and that contribute to sustainable development.\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;\r\n\r\n&nbsp;","protected":false},"excerpt":{"rendered":"Around 200 thousand users of the Cart\u00e3o Continente App will help plant 15,000 trees in national forests, as a result [&hellip;]","protected":false},"author":19,"featured_media":15149,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[203,207,164,240,175,166,156],"tags":[],"class_list":["post-15371","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campanha-en","category-continente-en-2","category-environment","category-mc-sonae","category-news","category-social-responsability","category-sustainability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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