{"id":12303,"date":"2022-04-21T16:21:45","date_gmt":"2022-04-21T16:21:45","guid":{"rendered":"https:\/\/mc.sonae.pt\/?p=12303"},"modified":"2022-04-26T16:30:38","modified_gmt":"2022-04-26T16:30:38","slug":"goodbags-are-back-in-continente-stores","status":"publish","type":"post","link":"https:\/\/mc.sonae.pt\/en\/news\/goodbags-are-back-in-continente-stores\/","title":{"rendered":"GOODBAGS ARE BACK IN CONTINENTE STORES"},"content":{"rendered":"<strong>After having sold out in just over 3 months, the \u2018<a href=\"https:\/\/www.goodbag.io\/\">goodbag<\/a>\u2019 shopping bags, which feature an embedded mini-chip that helps the planet each time they are reused, are once again available for sale, but this time, in all Continente stores. In June last year, these bags, that were available for sale at 70 Continente stores, allowed the planting of 12,655 trees and the collection of the equivalent of 59,910 plastic bags from the ocean.<\/strong>\r\n\r\nFor each \u2018goodbag\u2019 <a href=\"https:\/\/www.youtube.com\/watch?v=SeYvWbq-2RM\">purchased<\/a>, a tree is planted in the customer\u2019s name, and also plastic is collected from the ocean every time you use these bags when shopping. The eco-friendly expressions \u201c<em>Less is more<\/em>\u201d, \u201c<em>Think outside the bag<\/em>\u201d and \u201c<em>0% plastic, 100% fantastic<\/em>\u201d are the motto of these bags, which sell for \u20ac5.00 each and can be reused in the participating stores.\r\n\r\n<img decoding=\"async\" class=\"wp-image-12299 size-full aligncenter\" src=\"https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-scaled.jpg\" alt=\"\" width=\"2560\" height=\"2560\" srcset=\"https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-scaled.jpg 2560w, https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-300x300.jpg 300w, https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-1024x1024.jpg 1024w, https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-150x150.jpg 150w, https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-768x768.jpg 768w, https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-1536x1536.jpg 1536w, https:\/\/mc.sonae.pt\/wp-content\/uploads\/2022\/04\/Saco-goodbag-2048x2048.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\r\n\r\nAfter purchasing each \u2018goodbag\u2019, the customer must access the app, which has the same name (free, available for Android and iOS), activate the QR code on the tag and \u2018redeem\u2019 the first reward: plant a tree. After that, and for every time the customer uses their \u2018goodbag\u2019 when shopping (at a participating store), they just need to run the app, swipe their mobile phone through the mini-chip embedded in the bag (which scans it, using NFC technology) and thus guarantee that another plastic bag is collected from the ocean. In the app, in addition to an interactive map of the participating stores, the number of reuses of the \u2018goodbag\u2019 is also recorded, that is, how many times each user has contributed to a cleaner ocean.\r\n\r\nIf the customer does not have a smartphone with NFC technology (or simply does not want to download the app), when shopping at Continente and using the bag, they can just ask the cashier to register the reuse, and \u2018goodbag\u2019 guarantees the collection of plastic from the ocean as if the customer scanned the app.\r\n\r\nPlanting trees and cleaning the oceans is guaranteed by \u2018Weforest\u2019 and \u2018One Earth One Ocean\u2019, NGOs dedicated to protecting the planet and to which \u2018goodbag\u2019 has partnered.\r\n\r\nContinente has been implementing several measures within the scope of its Strategy for the Responsible Use of Plastics, focusing on the development of very specific solutions for a more responsible use of this material, from its private label level, logistics, suppliers, to the internal level and also focusing on consumer awareness.","protected":false},"excerpt":{"rendered":"After having sold out in just over 3 months, the \u2018goodbag\u2019 shopping bags, which feature an embedded mini-chip that helps [&hellip;]","protected":false},"author":19,"featured_media":12299,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[164,185,175,165,166,156],"tags":[],"class_list":["post-12303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-environment","category-innovation","category-news","category-recycling","category-social-responsability","category-sustainability"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - 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